Get strong, do cool shit and feel epic.

Hi, I’m Sam aka ‘Sam Says’ and welcome to The Strong AF Club. Time to stop fanny-ing around in the gym, get yourself a coach who gives a shit and start seeing real progress in the gym.

Work with us

£149

The Strong AF Challenge

This is not another fat loss challenge - an 8-week online group coaching programme perfect for those hitting the gym consistently and not getting the results they deserve with a coach and community to support you along the way.

£159PM

1:1 Coaching

You’re wanting to build a strong body but you feel you’d work best with a personalised approach, this is for you. Your very own coach to help you smash your goals whilst life is life-ing. No more shortcuts, we’re in this for the long haul.

Our approach

Getting strong is about so much more than just lifting weights. I’ve helped hundreds of women feel empowered by focusing on what their body can do, not what it looks like. I do a really bloody good job of it because I give a sh*t about you. I’m not here to fob you off with a generic programme and just leave you to it.

Kate M

“Oh wow, I don’t know where to begin Sam. The last six months have been a wonderful consistent education into what my body can achieve. Rowing with the 16s. Squatting, Hip thrust and deadlifting over 70! It really blows my mind. Feeling stronger in my body in the day to day. It’s actually doing so much for my mental health too. I love the feeling post work out. Reaching out to you 6 months ago was the biggest achievement because I was so scared.”

Lorna G

“Working with Sam has been the best thing I could have done for my training, been working with her on and off for nearly 3 years and I wouldn’t have it any other way. She helps your become the strongest version of yourself both physically and mentally. She’s a beacon of inspiration and motivation. 

Throughout the years of training with Sam I can achieve things I would’ve never expected to! From no pull ups to 7 pull ups, dreading certain exercises to loving them, she creates an environment where no matter how you are feeling it’s  a safe place to talk it out! And created a community of other likeminded women who time and time again uplift each other and praise each other when needed!”

Rosalyn T

“It is no exaggeration when I say that online coaching with The Strong AF Club changed my life. I started with Sam because I wanted some structure and to build confidence in the gym but over the last two years it’s been so much more than that. The coaching has provided me with accountability, structure, routine, confidence and knowledge that I couldn’t have dreamed off before I started. The number of doors it has opened up for me is crazy and I have met the most supportive group of women who are so inspiring. The community element is unparalleled and I cannot wait to see what I can accomplish next with Sam”

Andreea

“I had had a coach before and while we got along well, we didn’t connect. I was worried I won’t be able to connect with you and focus on my goals. I felt like there was something wrong with me for not being able to see results and not having the best habits. Really I just needed someone (you) who was invested in me enough to keep checking in, hold me accountable, challenge and support me and give me the guidance I need to do things the right way.

I was so happy at my wedding and felt so good in my dress. I was so happy to feel strong and see some muscles, and to see the results of months of hard work. So happy to be able to do a few push ups !! I had never been able to before.”

Pen

“Before we started, I knew that training again would make me feel better just from previous experience, but that was tied to just how I looked I my head and not much else. I wasn’t in a good place at all really thinking back. What I have/am now is so much more than than tied to how I look. I train because I can, to be strong, because I enjoy it and losing weight is lovely result of what I put in, but it’s got nothing on how comfortable I feel in my own skin, how much my sleep has improved, my energy levels, my general mood. I feel stronger (physically and mentally) and more alive than I think I ever have.”

Life is better strong, let us help you.